Some of our experts
Some of our success stories
Cancer therapy advocacy group
Civic was the driving force behind a national advocacy campaign to secure increased funding for the treatments of one of the nation’s most common life-threatening diseases in the lead-up to the 2019 federal election.
The relentless advocacy of medical practitioners, patient advocates and local communities, supported by Civic, helped secure tens of millions of dollars to build treatment centres in locations across regional Australia.
Following the re-election of the Government, ongoing engagement with communities, doctors and members of parliament continued to help raise awareness of the benefits of therapy and reinforce the essential role it plays.
Global defence and aerospace company
As the Australian agency of record for the world’s largest defence technology company, Civic provides the full-spectrum of corporate communications support including strategic counsel, media relations and content creation.
Civic supports the client engage with their audiences through the development and ongoing implementation of a sustained, integrated communications programme. The client’s capabilities stretch from undersea to space, supported by a presence in every Australian state and territory, creating a complex stakeholder environment that requires a multifaceted communications approach.
At the forefront of our communications strategies to raise awareness of their innovative all-domain technologies and commitment to supporting Australia’s national interests are the company’s Australian leadership and world-class subject matter experts, as well as their key industry and research partners.
Medical device manufacturer
Engaged by an Australian medical device manufacturer to position the company as an innovative leader in its field, Civic was tasked with securing a pan-industry campaign supporting R&D Tax Incentive reform to benefit the Australian economy.
A diverse mix of strategic communication services were provided underpinned by a content creation plan that included industry thought leadership pieces, social media and digital content.
Working with industry bodies and partners, the manufacturer created the Australian Innovation and Manufacturing (AIM) Incentive – a “patent box” tax break to extend the R&D Tax Incentive by incentivising locally held patents linked to local manufacturing.
A communications and engagement strategy that focused on the creation of an AIM Incentive secretariat was implemented, supported by a website, information materials, stakeholder roadshow, media coverage and submissions to state and federal competitiveness and tax reviews. Ultimately securing bi-partisan support for consideration of a patent box-type tax framework to be implemented in Australia – a significant outcome.
Listed biopharmaceutical company
An Australian-listed global biopharmaceutical company developing and commercialising treatments for patients with genetic, metabolic and life-threatening disorders turned to Civic for better positioning in local and global markets.
Civic developed and delivered a program built around raising awareness of key regulatory milestones, such as FDA and other global market approvals, and the commercialisation of life-saving drugs.
With a booming share price a reflection of increasing market awareness, Civic focused on communicating the company’s plans for future growth and repositioning senior management in the media and the market, resulting in positive coverage in the lead up to the company’s AGM.
Often our clients already have the right marketing technology assets in place, but they’re not being maximised. To avoid the common mistake of significant change management costs for a “shiny new overhaul” Civic Data’s principal consultants looked at the configurations of our client’s existing technologies, to make them work smarter. Through our expert lens, we crafted unique work-around solutions, then designed and executed features that not only solved immediate needs without significant costs – but also maximised our client’s product matrix by baking them in as ongoing features.
A publisher's data transformation in a privacy-first world
Civic Data designed compliant identity solutions for this large, ASX-listed media publisher then supported the client’s commercial teams to understand and maximise the new data capabilities. Significant and rapidly approaching changes to data protection regulations requires solid advice on how Australian businesses can avoid regulatory bottlenecks that can drastically hinder growth, yet many CEOs and CMOs just don’t realise just how precarious their position is. For this client Civic Data audited and assisted with ongoing strategic and internal operational management across identity, advertising (contextual targeting platforms, Publisher Adserver (GAM)) and integration with customer data platforms – with related governance and privacy support.